Agency Operations
Choosing tools and organizing creator information, terms and brand requests day to day.
Talent Agency Software Where Each Manager Runs Their Own Roster
How to evaluate a tool when several managers each represent their own creators: per-manager views, one agency-wide record, permissions, and what happens when a manager leaves. Plus an honest account of what KitVerify supports today.
10 min read
How a Talent Agency Moves from Spreadsheets and Airtable to a CRM
A practical migration for a creator roster: what to audit before you move anything, how to map your columns onto one record per creator, what to leave behind, and what "CRM" does and does not mean for a talent agency.
13 min read
Creator Management Software: What Talent Managers Actually Need
The category explained from the manager's side of the table: what these tools actually manage, how they differ from brand-side influencer platforms, when a spreadsheet is still fine, and how to evaluate the options.
12 min readUpdated
Spreadsheets vs Talent Management Software: When Should a Creator Manager Switch?
Sheets is the right tool for many managers, and the wrong one for some. This is an honest account of where the line is, what the switch actually buys you, and how to move in stages instead of all at once.
10 min read
What Is a Talent Manager CRM? A Practical Guide for Creator Agencies
A sales CRM tracks companies, contacts and deals. A talent manager tracks creators, audiences, rates, terms and media kits. This guide explains the difference, what a creator agency CRM should contain, and how to choose one.
10 min read
Other topics: Rosters · Media Kits · Rates & Metrics